Posts tagged as:

strategic frame analysis

Media Framing: When Journalists Keep It Real and What It Means for Advocates

by Shannon Arvizu January 10, 2013 Framer Reads the News

Is it a fallacy to think that the media could ever really be objective? This is a question posed by Jay Rosen from the PressThink blog. Rosen writes that the media’s endeavors to appear “fair and balanced” hide the framing decisions every journalist must make when presenting information. Instead of hiding under this objectivity pretense, [...]

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Why is Storytelling Important? Vonnegut Tells Us Why

by Tia Remington-Bell June 23, 2011 Framing FAQs

How does the public make sense of incoming information? Through stories. What kinds of stories help the public make sense of information on social issues? Thematic stories. People process new information best through narrative structure. Kurt Vonnegut, the famous American novelist of  Slaughterhouse-five and Cat’s Cradle, knows this well. Watch this entertaining lecture as he lays [...]

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Happy World Oceans Day!

by Shannon Arvizu June 8, 2011 Framer Reads the News

This is a guest post from Susan Bales, the FrameWorks Institute President. In celebration of World Oceans Day, the Washington Post ran an article in its KidsPost section oriented specifically to young readers. We have reposted it here so we can see what we can do, as framers, to help better communicate the challenges our [...]

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