Applications
This section provides a variety of framing tools intended to help advocates understand and apply the research findings and recommendations on how to talk about disparities.
- Message Templates
This tool provides examples of basic message templates for framing disparities in the areas of health, early child development and education. These templates can be used as the basis for constructing op-eds, press releases, legislative testimony, etc.
- Avoiding Common Traps in Framing Disparities
This tool deconstructs two key frame traps to be aware of when talking about disparities. This 10 minute webinar shows why attention to Order is essential to effective communications, and explains how best to communicate Disparities Data effectively.
- You Say/They Think – Handling Competing Frames
In this tool, we analyze a series of frame clashes – which is what happens when you say one thing but the public thinks another. This tool shows advocates what is in the swamp of public understanding.
- Frequently Asked Questions (FAQs)
This tool shows advocates how to navigate the swamp effectively with strategic framing. These FAQS are a series of questions about disparities that advocates are commonly asked to address. Examples of effective and less-effective responses to each question are included.