How we talk about equity can shift and change how people think about it. It can reveal the root causes of racial and social disparities. It can elevate equity-focused policy.
We can’t get to the society we want without talking about racial, social, and economic equity. But if communications aren’t framed carefully, they can backfire, and opportunities to build support for change can be missed.
FrameWorks’ research on issues ranging from justice reform, residential segregation, and health disparities highlights the need to explain how social issues work, lead with shared values, and spotlight solutions.
Explore these resources to find out what to emphasize, and what to avoid when talking about equity.
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