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How do you secure democracy? With an infusion of fresh blood.

We shouldn't have to call out lawmakers like Rep. Marjorie Taylor Greene for encouraging the murder of opponents — and yet here we are, writes Kendall-Taylor.


Reframing Childhood Adversity: Promoting Upstream Approaches

Preventing, identifying, and responding to early adversity is one of the most impactful things we can do to improve our nation’s health and wellbeing – but it can be difficult to build the...


Patrick O’Shea, Ph.D.

Senior Researcher

External article

Keep the ideas behind ‘defund the police,’ but forget the slogan

Police are essential to maintaining a civil and orderly democratic society but the system as a whole is — and historically has been — rife with racism and corruption. It urgently needs a...


Luis Hestres, Ph.D.

Senior Researcher


The Impact of Strategic Framing on Early Childhood Advocacy Efforts in Colorado

This report highlights the decades-long effort to embed a framing strategy into collaborative efforts on behalf of children and families in Colorado.


Measuring Mindset Shifts and Evaluating Mindset Shift Efforts

Supplement to Mindset Shifts: What Are They? Why Do They Matter? How Do They Happen?


Reframing Adolescence and Adolescent Development

This toolkit is a resource for communicators who want to change the narrative about adolescence and adolescent development.

External article

Misunderstood: How Public Health’s Inability To Communicate Keeps Communities Unhealthy

It’s not that people are opposed to public health or indifferent to its outcomes, the difficulty is that people don’t know who does this work or how they do it.


Building Strong Brains in Tennessee

This impact brief traces the way that reframing has catalyzed better outcomes for children and families in Tennessee.

Toolkit File

The Core Story of Adolescence

We should use this Core Story as often as possible in all public facing materials. It includes all of the well-framed information people need to understand, to support and even to demand policies...

Toolkit File

Discovery Metaphor Card

During adolescence, we explore the world around us, mapping out the terrain so we can find our path to adulthood. This is a time of trial and error as we pursue new experiences and different ways...