We use cultural mindsets to make sense of our world. They normalize–or problematize–certain aspects of the social order, shaping our decisions and actions. They become most apparent when they result in behaviors that, on the surface, don’t make a lot of sense. Why do working class Americans so frequently vote against their own best interests? Why is it so hard for Americans to support public policies that prevent public health disasters and save massive amounts of money? Culture.
Issues
Health
Countries
United States
Related content
Framing Resource
Talking about Health Equity in Rural Contexts
To ensure health and wellbeing for all, we must advance programs and policies that eliminate health disparities and address the underlying inequities that cause them. Yet the label for this...
Framing Resource
Reframing Health Disparities in Rural America: A Communications Toolkit
These tools and ideas were developed for and with local public health professionals who work to address health disparities in rural areas. In this collection of resources, local public health...
Presentation
Communicating in a contested environment
Those working to support child health and wellbeing through the provision of health services in school settings are doing their work in a challenging environment. Framing and narrative practices...