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FrameWorks UK
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Changing the conversation on social issues

Using framing to unlock change

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Library

Welcome to FrameWorks’ library. Here you can find all of our research and recommendations—from reports to toolkits—on every issue we’ve investigated.

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Framing 101

Discover how the science of framing can help us to be heard and understood. When we change the story and how we tell it, we can change the world.

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Issues

Since 1999, FrameWorks has studied how people think and talk about numerous social issues – and how communications can spark change. We live up to our mission by sharing our research freely.

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Featured Toolkits

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Toolkit

Reframing Adolescence and Adolescent Development

This toolkit is a resource for communicators who want to change the narrative about adolescence and adolescent development.

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Toolkit

Framing the Foundation of Community Health

A communications toolkit for public health professionals and advocates who want to engage in productive conversations about the value of, and critical need for, cross-sector collaboration

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Toolkit

Reframing Family, School, and Community Engagement

The resources in this toolkit are designed to collectively build the understanding and support we need to change the narrative around family, school, and community engagement.
All Toolkits

Featured Work

Mindset Shifts: What Are They? Why Do They Matter? How Do They Happen?

Our latest report answers these questions and more.

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Recent Reports

Report

Mindset Shifts: What Are They? Why Do They Matter? How Do They Happen?

Our latest report answers these questions and more.

Report

The Impact of Strategic Framing on Early Childhood Advocacy Efforts in Colorado

This report highlights the decades-long effort to embed a framing strategy into collaborative efforts on behalf of children and families in Colorado.
Report

Building Strong Brains in Tennessee

This impact brief traces the way that reframing has catalyzed better outcomes for children and families in Tennessee.
Report

Understanding the Conversation about Farming: An Analysis of Media and Field Communications

The news media are one source of information about farming that has a powerful effect on what the public hears, thinks, and understands about the issue. Understanding patterns in media framing...
All Reports