In 2014, FrameWorks began a partnership with the Pfalzklinikum, the Ministry for Health, Labour and Demography of Rhineland-Palatinate, the state-owned Health Promotion Institute, and the Institute for Technology and Labour (ITA). This collaboration will build a Core Story — a set of frame elements including values, metaphors and other tools — that can be combined to create narratives that help people think in new ways about prevention-based strategies to improving mental health outcomes in Germany.
Americans See Systems: Data Show an Opening to Advance New Thinking on Stubborn Social Issues
It’s time for foundations and nonprofits to invest in communications and narratives that center systems.
The Story We’re Telling About Youth Mental Health is Hurting Our Kids
There are four problems with the youth mental health crisis narrative.
Culture Change Project: understanding culture and how to shift it
Since May 2020, FrameWorks has been tracking a set of deep and dominant American cultural mindsets. We are finding that mindsets have in fact changed since the beginning of the pandemic and, in...