In 2014, FrameWorks began a partnership with the Pfalzklinikum, the Ministry for Health, Labour and Demography of Rhineland-Palatinate, the state-owned Health Promotion Institute, and the Institute for Technology and Labour (ITA). This collaboration will build a Core Story — a set of frame elements including values, metaphors and other tools — that can be combined to create narratives that help people think in new ways about prevention-based strategies to improving mental health outcomes in Germany.
Research Supplement for “Communicating About Vaccination in the United States”
This supplement provides detailed information on the research informing FrameWorks’ strategic brief on reframing vaccination in the United States. We outline the research conducted with...
Communicating About Vaccination in the United States: A FrameWorks Strategic Brief
A research partnership between the FrameWorks Institute and the American Academy of Pediatrics to understand attitudes and behaviors about vaccination and identify framing strategies that can...
How Are Advocates Talking about Children’s Issues? An Analysis of Field Communications
This is one of a set of three reports that map the landscape of current discourse and thinking.