The report hones in on the when, how, where, who, and what questions about early childhood engagement; discusses the challenges to communications about engagement in this period; and offers specific recommendations for how to address these questions using frames that FrameWorks previously created and are now widespread in the field of early childhood development.
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In partnership with the National Association for Family, School, and Community Engagement (NAFSCE), FrameWorks researchers examined public thinking about family engagement and developed...
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You Say, They Think (Family, School, and Community Engagement)
The wrong cues in a message—words, imagery, ideas—can unintentionally activate the public’s “swampy” assumptions and cause a communication to backfire. Use the “When You Say…, They...
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From Caring to Conditions: A FrameWorks Framing Brief
A framing strategy that forefronts the Conditions for Engagement shifts people’s thinking, and enables an understanding of what engagement entails, why it matters, and how it can be facilitated.