This resource contains a set of framing recommendations for voices in the physical activity sector to shift dynamics and move toward a more fair and just society where everyone has access to opportunities to be active every day. The framing guidance presented here can help us all elevate and explain the barriers to being physically active encountered by social groups and communities that face injustice while also making the case for structural solutions that drive equitable access to opportunities to move more.
Culture Change Project understanding culture and how to shift it
The Culture Change Project provides advocates a way to track changes in deep mindsets over time. The project can help inform strategy, pilot emerging framing strategies, and evaluate the impact of...
Culture Change Roundtable: Are Americans Thinking More Systemically?
Watch the first in our series of conversations with progressive leaders about the implications of shifting mindsets and their impacts on health equity, the economy, race, and politics.
Culture Wars and Common Ground Framing a way forward
Understanding the cultural mindsets that guide public thinking and discourse--and how these mindsets are changing--can help us get a better grasp on the causes of and solution to culture war...