This memo is based on comprehensive frame testing research carried out by the FrameWorks Institute. It is part of the broader Talking About Housing research project. For more information and to stay up to date, see https://www.jrf.org.uk/housing/talking-about-housing.
Talking about homes: what we can learn from homelessness and poverty research
How we talk about homes matters. We all have power as communicators to tell a story about homes that will build understanding and support for solutions to make our housing system better.
Explaining the Social Determinants of Health
Here are helpful things to keep in mind when you’re trying to explain why some demographic groups experience better or worse health outcomes than others.
Where We Thrive: Communicating about Resident-Centered Neighborhood Revitalization
If you want to build support for place-based initiatives and communicate effectively about neighborhood revitalization—and in the process change the public narrative about the root causes of...