Report / Sep 10, 2011
Can Redirecting Values Increase Support for Addiction Policies and Related Issues
By Adam Simon
This report summarizes the findings of a quantitative experiment that tested thousands of Canadians attitudes and support for policies when exposed to one of four orienting values, measured against a control group that was not exposed to a value. Three values were effective in collectivizing the issue and bringing people away from individualistic understandings of the causes of and solutions for addiction.