Summary

This toolkit, a collaboration between the FrameWorks Institute and CareQuest Institute’s Oral Health Progress and Equity Network (OPEN), provides strategies and examples to help oral health advocates communicate effectively about community-led, collaborative approaches to eliminate oral health disparities.

The tools and recommendations have been updated to be relevant in the current political climate but still draw on original studies of culture and communication conducted by the FrameWorks Institute.

We’ve also produced some one-page “reframe guides” with quick summaries of framing recommendations. Check them out here.

We’d love to hear how you’ve used the recommendations in this toolkit to shape your communications. Please use this feedback form to share your experience and, if possible, include a link to your materials!