This report analyzes media coverage of the field of environmental health. In the first part of this report, dominant media frames narratives related to environmental issues were identified and analyzed. Second, these narratives were compared to expert narratives and public thinking on environmental health. Relevant stories from newspapers across the country, television broadcasts and news-oriented blogs between January 1, 2010 through January 1, 2012 were examined.
People, Polar Bears, and the Potato Salad: Mapping the Gaps Between Expert and Public Understandings of Environmental Health
People don't know the term 'environmental health' - and think it must have something to do with keeping our planet clean and green. How can we reframe?
Getting to the Heart of the Matter: Using Metaphorical and Causal Explanation to Increase Public Understanding of Climate and Ocean Change
How can we help people understand the science that connects climate change to extreme weather - and to human health? New, tested metaphors can help.
Using Values to Build Public Understanding and Support for Environmental Health Work
This report details the findings from an experimental survey designed to identify values that elevate public support for the environmental health field.