In this phase of the research, FrameWorks set out to identify promising explanatory strategies that would help Americans think more productively and concretely about rural parts of the country, the problems they face, and solutions to those problems. The “explanatory metaphors” work tested the proposition that right explanatory strategy can help Americans shift to a more accurate and productive perspective on rural America, and that this shift in understanding can also lead to increased engagement and support for solutions.
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