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You Say, They Think (Family, School, and Community Engagement)

Published
December 19, 2019

The wrong cues in a message—words, imagery, ideas—can unintentionally activate the public’s “swampy” assumptions and cause a communication to backfire. Use the “When You Say…, They Think” graphic to learn more about how to make better framing choices.

Issues
Education Families
Countries
United States
Partners
National Association for Family, School, and Community Engagement

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