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Report

Is It Care, Or Is It Work?: Cultural Mindsets of Care Work in the United States

The future of care work is at a crossroads where new frames and narratives have huge potential to shift public thinking. During the COVID-19 pandemic, care was in the spotlight, and with that came...
External article

Beyond soundbites: issue framing in election season

The noise of a presidential election season makes it hard to avoid getting lost in the weeds of political rhetoric when communicating about the issues we work on. Right now, communicators must...
Workshop

Connections and Communities: How we talk about Opportunity Youth

Everyone wants young people to thrive and be active and engaged members of their communities as they become adults. However, deeply rooted, often-negative assumptions about young people can make...
Webinar

Framing for change: the social science of effective communication

Over the last 25 years FrameWorks has brought social scientists together to create a theory and practice of using empirical communications research to support those working for social change. This...
External article

Why the Parents’ Rights Movement (Still) Matters | Opinion

The parents' right rhetoric is powered, in part, by three distinct but inter-related cultural mindsets—implicit ways of understanding and making sense of the world.
Workshop

Connections and Communities Framing Workshop

Framing workshop for partners working on issues around young people who currently need to be plugged into employment or education, and who have experience with the foster care, criminal legal, or...
Report

Changing the Story of Child Sexual Abuse Prevention: Building a More Effective Narrative

Child sexual abuse (CSA) is preventable. There is strong evidence that programs focused on preventing abuse before it happens are effective, but these programs can be a hard sell for a...
Report

Methods Supplement: Changing the Story of Child Sexual Abuse Prevention: Building a More Effective Narrative

In this supplement, we describe the research we conducted in which we designed and tested frames to address the challenges and leverage the opportunities in public thinking about child sexual...
Toolkit

Child Sexual Abuse Prevention Toolkit

The materials in this toolkit support those in the field to be better equipped to talk about CSA in ways that invite greater support and understanding for prevention. These materials can,...
Toolkit File

Quick-Start Guide to Framing CSA Prevention

This quick-start guide is designed to give a broad range of communicators support in strategically framing their CSA prevention efforts. It includes guidance on how to avoid common...
Presentation

Media that Motivates: Elevating a Compelling Narrative about Young Children and Our Changing Climate

This presentation launches a new toolkit designed to help storytellers bring the science of climate change and early childhood development together and into their work.
Presentation

The science of science communication

By understanding and applying the science of framing, scientists can become more effective in translating their science and using communications for impact. This presentation covers four...