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FrameWorks UK

Library

Welcome to FrameWorks’ library. Here you can find all of our research and recommendations—from reports to toolkits—on every issue we’ve investigated.

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Showing 157 – 168 of 645

Report

More Than Just Exercise: Media and Organizational Discourse on Physical Activity

If people recognize the importance of active lifestyles and the policies that enable them, then they are more likely to demand change.
Report

Communicating about History: Research Methods and Sample Composition

This supplement provides detailed information on the research that informs FrameWorks’ strategic brief on reframing history and its value in society. We outline the research conducted with...
Report

Communicating about History: Challenges, Opportunities, and Emerging Recommendations

It is easy for messages to get lost in translation when talking about history. There are several barriers to being heard and understood, and a few opportunities to seize.
Article

Tapping into the Power of Metaphors

Metaphorical language—which includes metaphors, similes, analogies, and other comparisons—is a powerful tool in social change communications. Metaphors that rely on everyday objects or...
Article

Order Matters

We have all heard that when it comes to effective communications, it’s not just what you say; it’s how you say it. But it turns out that when you say it is also important. Through experiments...
Toolkit

Framing the Foundation of Community Health

A communications toolkit for public health professionals and advocates who want to engage in productive conversations about the value of, and critical need for, cross-sector collaboration
Article

What’s in a Frame?

Over twenty years, drawing insights from the social sciences and social movements, the FrameWorks Institute has created a list of a dozen significant framing decisions, or “frame elements.”
Report

Strategies for Effectively Communicating about Toxic Stress

This Message Brief is designed to help advocates, pediatricians, direct service providers, and other frontline professionals to more effectively communicate the science of development with members...
External article

Why were we so late responding to COVID-19? Blame it on our culture and brains

Even though contagious outbreaks have occurred in the past, and despite exhortations from public health experts that they would happen again, we lacked the systems and mindsets to proactively...
Article

Topic #13: Framing for as long as it takes

Framing COVID-19 Topic #13: Framing for as long as it takes Daily events may seem unpredictable right now, but they reflect long-standing issues. Coronavirus is new, but the challenge of...
Toolkit

Changing the Narrative on Public Education

Welcome to Changing the Narrative on Public Education, a communications toolkit designed to help advocates talk more effectively about the current needs and future possibilities of public education.
Report

Making the Case for Equitable and Just Public Education: Core Story of Education Messaging Strategies

The Core Story of Education has been successful in reframing public education, not as something that needs to be dismantled or built anew, but rather as a system with a strong structure and...